Baliawear specializes in high end luxury travel and lounge attire, so when the pandemic brought the travel industry to a screeching halt, the company’s future was uncertain to say the least. Starting with DOE shortly after lockdown, the brand quickly pivoted and began selling masks with stylish and exciting patterns, which became an instant success.
Over the course of the pandemic, DOE implemented strategies across Facebook and Google alongside Shopify to position Baliawear as the revolutionary travel brand they are today. As we say, “Baliawear, Everywhere.”
In their first two months with DOE Media, Baliawear saw a 1600% increase in purchases, a 500% increase in conversion rate, and a revenue increase of more than 1000%. DOE Media now handles Facebook, Google, and creative efforts for Baliawear.